Jorge Lee Social Media And Content Marketing

I saw this sign while shopping at the Eaton Center. I was overly confused. The sign says that it’s 50% off everything with a subtitle that says select items. This is why customers are confuse.

It’s Christmas at Starbucks. Creating a festive atmosphere enhances customer experience. Though I have not done this, it might be worth decorating your shops catering to different traditions e.g. Hannukah, Ramadan. It provides a sense of “welcomeness” to those who celebrate it. The same, other celebrations like Memorial Day are reasons to decorate shops.

Camera set up and interviewee/ interviewer position for a typical video interview.

I received an email from Best Buy and referred to me at 977. I don’t know who or what stands for 977. Maybe a store number, a customer number or a reward zone number. I’m confused and baffled. Is that how company (or people) will start calling us now? The conversation will sound like this; [...]

Bloomberg Magazine iPad Version, a photo by @jorgemlee on Flickr. It has dramatically changed how we consume information. Many publications now offer tablet -version of their magazines for print subscribers. The impact? It gives us easier access to the magazine even before it hits the news stands – new versions are automatically downloaded once it’s [...]

At a recent conference I’ve been to, I approached a vendor and inquired about his product. Interesting, great and at nice price point – I was hooked. The problem was, I didn’t have a business card so I asked him to come to my area and I’ll give him my card. His response? “Come back [...]

Untitled, a photo by @jorgemlee on Flickr. This is awesome! Email from Build-A-Bear provides very clear offering above the fold of my iPhone.

Minimize doubt about your products through signs that talk about the quality (or benefits) of your products. This poster on a bakery is a hit among pedestrians. It serves two pursposes; to catch attention, thus the red color and to provide assurance that their goods are fresh!

@jorgemlee’s photostream on Flickr. I am on Flickr again!

Google, described by Mashable as “heavy underdog in the social networking race”, has launched Google+ being tested by proud (privileged) invitees. The Facebook vs Google+ wrestling was made easier by Mohamed Mansour who wrote a plugin that pulled Facebook data to be used for Google+. The plugin has been blocked. Dead. Facebook has killed it. [...]